Enterprise CRM: What Is It And Does Your Business Need It?

Enterprise CRM: What Is It And Does Your Business Need It?The term “enterprise CRM” can be confusing for someone who has just started searching for CRM solutions for their business. With so many vendors offering so many editions, it’s easy to get confused when trying to decide if a business needs enterprise CRM.

To make matters even more confusing, some vendors offer enterprise CRM, but call it by a different name. This has led some people to believe that CRM and enterprise CRM are the same thing, just with a different volume of licenses. While they do share certain features, there are vast differences between enterprise CRM and standard CRM products. Understanding these differences should make it easier for a business to decide which solution best fits their needs.

Read moreEnterprise CRM: What Is It And Does Your Business Need It?

What Does CRM Actually Cost?

What Does CRM Actually Cost?Trying to determine actual CRM cost for your business can be a daunting task. In a perfect world, every vendor would clearly list their prices with a per-user breakdown. This isn’t a perfect world, and not all vendors are completely forthcoming about their prices.

For someone who is trying to calculate CRM cost, this can be especially problematic. On top of that, the initial CRM cost can vary widely, depending on your region, optional features, additional equipment, and bulk discounts.

Read moreWhat Does CRM Actually Cost?

A Brief History Of GoldMine

A Brief History Of GoldMineSince the mid-1980s, CRM software has undergone an incredible evolutionary process. From a basic contact management platform, equivalent to a digital Rolodex, it has transformed into a robust system for managing all customer-facing business processes.

There have been a lot of ups and downs along the way, and many vendors failed to weather the changes. However, one of the earliest, perhaps even the first, true CRM vendors is still alive and kicking.

Read moreA Brief History Of GoldMine

Will Your ERP System Integrate With CRM?

Will Your ERP System Integrate With CRM?Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) are two products that go great together.

CRM simplifies and standardizes customer interactions, ensuring a steady flow of sales into the business. ERP streamlines business processes, cutting overhead and ensuring a steady flow of products and services to the consumer.

While either product can work well on its own, their true potential

Read moreWill Your ERP System Integrate With CRM?

Tale Of The Tape: Salesforce.com vs. Microsoft Firmographics

Tale Of The Tape: Salesforce.com vs. Microsoft FirmographicsIn the CRM arena, Salesforce and Microsoft Dynamics CRM are always two of the top contenders. Like two boxers in their prime, both companies are strong, skilled, and hungry for victory.

Both companies had a strong 2013, and are going into 2014 with a lot of energy and enthusiasm. This will likely translate into a host of improved products and services for CRM customers.

Read moreTale Of The Tape: Salesforce.com vs. Microsoft Firmographics

CRM Solutions For Nonprofit Organizations

CRM Solutions For Nonprofit OrganizationsNonprofit organizations often have unique needs when it comes to implementing a CRM solution. While for-profit businesses are focused on engaging customers and convincing them to buy products or services, nonprofits have the task of trying to sell ideas. Whether it’s humanitarian, political, environmental, or anything in between, selling ideas is always a unique challenge

Read moreCRM Solutions For Nonprofit Organizations